Automatica 2014 video round-up: Virtual reality, programmable LEGO, a dual arm robot and more!

Automatica 2014 in Munich, Germany, has come and gone. But we're all still basking in the memories of what was truly our most memorable show ever.

Since Automatica 2014 ended a few weeks ago we’ve been incredibly busy here at ABB Robotics. In particular, we hosted our European partner event in Barcelona and are getting ready for a last half of the year full of ever more exciting product announcements and story launches. In fact, we’ve been so busy that some things may have slipped through the cracks. So, in case you missed it, we produced a series of 6 videos from Automatica 2014 in Munich which were uploaded to a playlist over on our popular YouTube channel (go ahead and pop over there to subscribe if you haven’t yet, it’s absolutely worth it).

From a show overview featuring some of our most prominent executives, to a couple of video blogs about using Oculus Rift to enter the virtual world of robotic programming as well as detailing the story of how an ABB robot made of LEGO bricks became reality, to a booth overview showing how this year’s Automatica was the most fun we’ve ever had at an ABB trade show—there’s certainly something for everyone to enjoy. So go grab a cup of coffee and spend some time watching these through. If you can’t tell, we had a lot of fun making them!


Automatica 2014 Overview Video:


Enter the virtual world of robot programming with Oculus Rift:


The ABB booth was spectacularly fun:


The near life-size ABB robot made out of LEGO bricks:


Our newest small robot, the IRB 1200:


The future of human-robot collaborative assembly, the Dual Arm Concept Robot:


Now that you’ve seen how much fun and education was to be had at the ABB Automatica 2014 booth, head on over to our YouTube channel, subscribe and never miss another one of our great videos!

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About the author

Martin Segerstrom

I’m the Service Communications Manager for ABB Robotics globally. With 20+ years of experience in market communications and a Bachelor’s degree in marketing, my career began as an engineer at ABB in 1990, manufacturing electrical relays for four years. From 1999 to 2014, I have been Project and Account Manager as well as Partner in the advertising industry, with clients like ABB, Atlas Copco, Bahco, DeLaval, Outokumpu, Sandvik and Snap-on Inc. I joined ABB Robotics in 2014. In my spare time I enjoy the occasional film, exercising and nature in general.
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